When your company is dependent on the good will of citizens, it’s especially integral that your issues and crisis communications plans are top-notch.
One-person households are on a major upswing, and are now the most common living arrangement in Canada. Figure out what singles need and want, market to them with respect, and make your mark.
In business, reputation is everything and here at Provident, we understand that sometimes fighting to protect it can get ugly. But there is no excuse, in our books, to attack individual journalists for doing their jobs.
Canada has an embarrassingly small number of women CEOs. Corporate Canada should take serious note of the ones who have managed to smash through the glass ceiling.
It’s International Women’s Day on Friday. Here’s how — and why — more women need to be in the C-suite.
A recent summit in Calgary emphasized the importance of having respectful, measured debates about energy in these increasingly polarized times.
Everyone’s late sometimes due to circumstances beyond their control. But there’s no such thing as being fashionably late in business; punctuality is a no-brainer.
Some brands and individuals take the stance that any publicity is good publicity. That’s a bad mistake, since bad publicity can cause irreparable reputational harm.
Legalization of weed in Canada has not resulted in a surge of new cannabis users. Amassing data is critical for companies to expand their customer base.
As millennial consumers demand sustainable products, it's important to ensure your company is reducing waste -- and communicating it far and wide.