You're not just looking for an agency.
You've seen plenty of those.
You're looking for fresh thinking from people who understand that good PR starts and ends with the stories told by your business. You want a team of seasoned experts who have worked in boardrooms and routinely advise companies' most senior executives when the stakes are the highest.
You want people who understand the complexity of your business and your strategy, and those who have successfully launched products and campaigns across North America. You want ex-journalists who craft stories, not just "content", and counsellors who live and breathe reputation risk.