What We Do

provident Foundations

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Media Training

With decades of experience working with them, or alongside them, we know how to craft messages that get noticed by reporters, editors, producers and influencers. Provident Foundations works closely with executives and spokespeople to help them expertly deal with reporters, deliver key messaging and avoid common pitfalls.


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Capital Markets Advisory

We possess a wealth of experience working in capital markets. From investor activism to large and small-cap M&A across friendly and hostile transactions, our team provides comprehensive communications and media relations support in the lead up to announcement to ensure maximum impact.

Provident Sentry

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Crisis Communications
& Issues Management

Over the years, we've worked through a range of complex issues for some of North America's biggest organizations, and we know what it takes to protect your reputation in any situation.

Provident Profile

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Executive Profiling
& Reputation Management

From inside Canada's most prominent boardrooms and the country's biggest agencies, we've worked with organizations to transform their executives into thought leaders who shape and shift opinions.

provident portfolio

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Content Strategy & Execution

We bring journalism-grade content strategy and execution to our clients. We have written for Reuters, The National Post, The Canadian Press, The Globe and Mail, Huffington Post, Toronto Sun and more.

Provident Intelligencer

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Media Monitoring and Analysis

Using innovative cloud-powered software combined with human expertise and insight, we provide clients with a holistic overview of how their campaigns and brands are perceived by media and the public at large.


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Government Relations

Our strategic insights into government policy provide our clients with the actionable intelligence they need to advance their interests and advocacy efforts.